NetEnt slot games provider
NetEnt AB, originally Net Entertainment and founded in 1996 in Sweden, has evolved from Cherry, a company making traditional slot machines. Spearheaded by Pontus Lindwall, NetEnts growth was driven by the shift from physical slot machines to online gaming. By 2003, it became a profitable entity, supplying numerous online casinos, with revenues reaching EUR 149.1 million in 2016 and growing 9% by 2020. Despite its acquisition by Evolution Gaming in 2020, NetEnt continues to operate as an independent brand.
- Chief Executive Officer: Therese Hillman (since 2018)
- Date of foundation: 1996
- Headquarters: Spinola Park, Level one Mikiel Ang. Borg Street, SPK1000, St. Julians, MT
- Number of employees: 898
- Revenue: $186.1 million (2023)
- Subsidiaries: NetEnt Malta Ltd, NetEnt Alderney Limited, NetEnt (Gibraltar) Limited
- Game Categories: Video slots, branded games, live casino, table games, video poker, lottery and other, mini games, pooled jackpot games
- Number of slot games: More than 200
List of awards
Income
NetEnt, recognized globally as Net Entertainment, stands at the forefront of the gaming solutions industry. There is, however, some variation in the reported revenue figures of this esteemed company, as gleaned from multiple sources. According to the data from GetLatka, NetEnts revenue reached a remarkable $186.1 million in 2023. In contrast, ZoomInfo presents a significantly higher figure, placing NetEnts revenue at an impressive $2.1 billion. Adding to the spectrum of reported revenues, Growjo estimates the annual revenue of NetEnt at $83.8 million. Another noteworthy mention is Craft.co, which reported NetEnts annual revenue as kr1.79 billion for the fiscal year 2019.
Collaboration
- Gala Coral:NetEnt signed a partnership agreement with Gala Coral, one of the largest European betting and gaming companies. This partnership focuses on the regulated markets in the UK and Italy, allowing NetEnt to deliver its casino games to Gala Corals top brands: Coral, Galabingo, and Galacasino.
- William Hill:NetEnt launched land-based casino games in partnership with William Hill, one of the worlds largest betting and gaming companies. This partnership allowed NetEnts popular online casino games to be available in retail shops in the UK for the first time.
- Blueprint Gaming:NetEnt entered an agreement with Blueprint, part of Gauselmann Group, to further its UK footprint. Blueprint launched the NetEnt portfolio of slots across its network of retail gaming machines in arcades, bingo halls, licensed betting offices, and pubs across the UK.
- Girls in Tech Gibraltar:NetEnt partnered with Girls in Tech Gibraltar to support GIT activities by raising awareness, supporting events, and continuing to support the advancement of women in the technology sector.
- Nagarro:NetEnt partnered with Nagarro, a software development company, when NetEnt started using HTML5 for development. Nagarros Gurgaon office in India became one of the major development centers for NetEnt.
- Red Tiger:NetEnt looked to take their cooperation with Red Tiger to the next level by introducing some organizational changes including a reduction in the number of employees in Stockholm. This cooperation brought new things to the iGaming market including swift integration of Red Tiger within the NetEnt Group.
List of licenses
Key persons
Aditya Bhushan: Director and managing director of NetEnt India and, more recently, group CTO
Therese Hillman: Chief Executive Officer
